Ascender & Descender

Ascender and Descender

An ascender is the upward vertical stem that appears on some lowercase letters, such as b or h, and extends past the x-height. A descender is the opposite of an ascender, wherein it’s a part of a letter that extends below the baseline. Some lowercase letters possess a descender, such as g, y and q.

Base Line & Meanline Baseline and Meanline

The baseline is an invisible line where all text sits. It is also the point from which all other lines are measured. The meanline is also an invisible line, which runs along the top of non-ascending lowercase letters.


Kerning is the process of adjusting the space between letters, whether to make it more legible or visually pleasing


Leading is adjusting the space between lines, usually used to make text more readable

Sans Serif

Serifs are the small lines at the ends of characters. A Sans Serif font is a typeface that does not use serifs


Serif font

Serifs are small lines attached to the end of a stroke in a letter. Any font possessing serifs is naturally, a serif font


Tracking is often confused with Kerning, but it actually refers to adjusting the spacing throughout the entire word, rather than just individual letters